My online resume, and what folks find interesting…
Hi, my name is Maryam Webster. Yes, it’s my real name, and no, I’m not related to the dictionary. However, I am a multiply published author, trained researcher and have advanced linguistic and marketing skills. With masters and other advanced degrees in Psychology, Marketing, and Education, I’ve worked as a private practice psychotherapist and researcher of human behavior over thirty years, as a business coach for twenty, and as a teacher of both high school English, and English as a Second Language.
Today I combine all my experience as a Business Psychologist for helping professionals.
I work with therapists, charity founders, spas, coaches, teachers, and retreat leaders to name a few. We deal with the complex emotions that go with running a business and transform those that can block you from thriving. Simultaneously, I work on a business’s marketing copy including book editing and content marketing to get you more clients, subscribers, buyers or whatever the goal might be. I blend my skills as a researcher with an incisive deep dive to communicate the core of the critical message in every piece I write.
I’ve edited and collaborated on scores of white papers, academic theses, and books in the areas of Health, Wellness, Social Justice and Energy Psychology. As just one team-player example, here’s my bio from the book 20 Masters of Emotional Freedom Technique (“tapping”) collaborated to write: Freedom At Your Fingertips.
What Makes Me A Uniquely Effective Choice
My years as a psychologist focused intently on not only what makes people take action, but importantly – what makes people NOT act. Knowing this, your website copy can kindly, with great compassion, help them to see and seek solutions they need, like the ones you provide. Pair that with twenty years in marketing at both corporate and small business level, being a published author of six books and you have a unique package you cannot find elsewhere.
Translate that to your sales page, your private session sign-up page, your lead magnet, and marketing funnel, email nurture sequence or a tough letter you need to write…but just don’t trust yourself to be the most effective in writing.
Let me take that worry off your plate and get it written so your ideal client SEES themself, and KNOWS you are the right solution for them.
The wrong kind of voice on your website, sales page, email newsletter or other communication can hurt:
- Your Message: because it won’t get across to the right people
- Your Reputation: as an expert or authority on a subject
- Your Bottom Line: too many off-brand words in a sales page or webinar script can tank sales
I’m excellent at spotting inconsistencies and will help you whittle away the bloat and everything that ISN’T your Message, Voice or Brand. Then I polish up the words that WILL make you shine so your ideal clients can’t help but get in touch.
If you like the sound of that and are ready to finally have copy that really represents you AND gets people in the door – book a chat with me. Let’s do this!